新编外贸英语函电_在线百科全书查询
新编外贸英语函电
基本信息
书名:新编外贸英语函电
作者:徐美荣 编著
出版社：北京对外经济贸易大学出版社有限责任公司
出版日期：2011-6-1
ISBN：9787811349511
字数：294000
页码：192
版次：1
装帧：平装
开本：16开
内容提要
本书以典型工作任务分析为依据，将本教材开发为三个学习情境（客户的开发与维护、合同的磋商与签订、合同的履行），采用十个模块，以进出口两家公司的角色来完成一笔具体的进出口业务，实现了真正意义上的理论实践一体化。同时，本教材详尽介绍了当今商务函电往来的新知识和流行趋势；设置了学习目标、知识导入、知识输入（任务提出、案例讨论分析、归纳写作步骤、样例信函分析和样例信函自学）、知识吸收、知识输出（模拟实训）等内容，充分满足高职高专学生的学习需求。
目录
Part I Basic Knowledge of Busness Letter Writing Module One Written Communication——An Overview 1. Parts of a Business Letter 2. Format of Business Letters 3. Envelope Addressing 4.Language and.Tone 5. Structuring Communications 6. E-mails IntakePart II Customers Development & Maintance Module Two Establishment of Business Relations Specimen Letters for Analysis Specimen Letters for Self-study Intake Output Module Three Inquiries and Replies Specimen Letters Analysis Specimen Letters for Self-study Intake Output Module Four Making Quotations and Offers Specimen Letters for Analysis Specimen Letters for Self-study Intake OutputPart III Negotiation & Signing Contracts Module Five Making Counteroffers and Declining Orders Specimen Letters for Analysis Specimen Letters for Self-study Intake Output Module Six Acceptance and Orders Specimen Letters for Analysis Specimen Letters for Self-study Intake Output Module Seven Terms of Payment Specimen Letters for Analysis Specimen Letters for Self-study Intake OutputPart IV Execution of Contracts Module Eight Letter of Credit Specimen Letters for Analysis Specimen Letters for Self-study Intake Output Module Nine Packing and Shipment Specimen Letters for Analysis Specimen Letters for Self-study Intake Output Module Ten Insurance Specimen Letters for Analysis Specimen Letters for Selfstudy Intake Output Module Eleven Complaint and Claim Specimen Letters forAnalysis Specimen Letters for Selfstudy Intake OutputAppendix 1 Contract合同Appendix 2 SWIFT信用证Appendix 3 Invoice and Other Certificates发票及单据Appendix 4 MaritimePort海运港口Appendix 5 Airport(Airdrome)世界主要航空港(站)(机场)Appendix 6 Useful Phrases and Expressions参考文献
