现代商务英语信函_在线百科全书查询
现代商务英语信函
图书信息
出版社: 哈尔滨工业大学出版社; 第1版 (2011年2月1日)
丛书名: 应用型本科院校规划教材经济管理类
平装: 186页
正文语种: 英语
开本: 16
ISBN: 7560330517, 9787560330518
条形码: 9787560330518
尺寸: 22.8 x 18 x 1 cm
重量: 299 g
内容简介
《现代商务英语信函》主要介绍国际贸易实务中各种英文业务函件的写作格式和表达方法，以及对外贸易各环节的具体做法。每章包括商务英语信函的写作要求、知识和技巧，以及相关业务知识的简介和习题；全书以样信解析为主线，每封信后面还有针对该样信中的难点进行的解释；常用短语部分主要有相关专业术语和写作中经常用到的专业表达。
《现代商务英语信函》旨在培养和强化学生英语水平和外贸业务能力，为国家培养从事国际贸易工作的高水平应用型人才。
目录
Chapter 1 Offer and Counter-offer
1.1 Introduction
1.1.1 Offer
1.1.2 Counter- offer
1.2 Writing Guide
1.2.1 Writing Tips of an Offer
1.2.2 Writing Tips of a Counter-offer
1.2.3 Sample Letters
Chapter 2 Sales Promotion and Ordering
2.1 Introduction
2.1.1 Sales Promotion
2.1.2 Ordering
2.2 Writing Guide
2.2.1 Writing Tips of Sales Promotion
2.2.2 Writing Tips of Ordering
2.2.3 Sample Letters
Chapter 3 Terms of Payment
3.1 Introduction
3.2 Writing Guide
3.2.1 Writing Tips of Payment Terms
3.2.2 Writing Tips of Urging Establishment of L/C
3.2.3 Writing Tips of Amendent of L/C
3.2.4 Writing Tips of Extension of L/C
3.2.5 Sample Letters
Chapter 4 Shipment
4.1 Introduction
4.2 Writing Guide
4.2.1 Writing Tips
4.2.2 Sample Letters
Chapter 5 Insurance
5.1 Introduction
5.2 Writing Guide
5.2.1 Writing Tips
5.2.2 Wridng Letters
Chapter 6 Claim and Arbitration
6.1 Introduction
6.2 Writing Guide
6.2.1 Writing Tips
6.2.2 Sample Letters
6.2.3 Claims and Arbitration Clause
6.2.4 Typical Examples of Claim and Arbitration Clauses in Contract
Chapter 7 Agency
7.1 Introduction
7.2 Writing Guide
7.2.1 Writing Tips
7.2.2 Sample Letters
7.2.3 Exclusive Agency Agreement Sample
7.2.4 Sales Agency Agreement Sample
Chapter 8 Contracts and Agreements
8.1 Introduction
8.2 Writing Guide
8.2.1 Writing Tips
8.2.2 Writing Style and Structure
8.2.3 Samples Letters
Key to Exercises
Biblioeraiphy
